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The book »Generative Gestaltung« deals with the creation of images by using codes. An image is no more created manually but through a visual idea which is translated into a set of rules and then implemented in a programming language in the form of source code. The consequence is that such a program can not only create a single image but also completely re-design visual worlds by changing the parameters.
We, the authors, want to provide a solid foundation with this book for how this modified design process can be used. The software in the book section »Grundlegende Prinzipien« illustrate some generative techniques on the basis of the four design areas: color, shape, typo and image. This repertoire is expanded in the section »Komplexe Methoden« by combining a number of principles on the basis of six larger-scaled examples. In this section you will also find explanations of advanced techniques.
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